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Marketing Executive, Law Firm

We are seeking a highly motivated and skilled Marketing Executive to join a prestigious law firm. The successful candidate will play a pivotal role in developing and implementing marketing strategies and enhance brand visibility.

This is an exciting opportunity for an individual with a strong background in marketing, and a keen interest in the legal industry.

The Role:

  • Developing and executing marketing plans and campaigns to raise brand awareness.
  • Managing virtual and physical events hosted by the firm and brief practice support teams on the event logistics.
  • Working closely with the team on advertising and sponsorships.
  • Conducting marketing research and analyse trends to identify target audiences, and devise effective marketing strategies.
  • Coordinating with external agencies and vendors to produce marketing collateral such as brochures, advertisements and promotional materials.
  • Implementing digital marketing initiatives, including email marketing, search engine marketing and social media advertising.
  • Collaborating with internal stakeholders, including lawyers and practice groups to align marketing efforts with business objectives and support their initiatives.

To Qualify:

  • A Bachelor’s degree in marketing, communications, or a related field. A legal background or familiarity with the legal industry is highly desirable.
  • Proven work experience as a Marketing Executive or equivalent, preferably in a professional services firm or legal environment.
  • Demonstrated knowledge of marketing principles, techniques and best practices.
  • Proficiency in digital marketing platforms, social media management tools and email marketing software.
  • Excellent communication and interpersonal skills, with the ability to build relationships and collaborate effectively with diverse stakeholders.
  • The ability to be proactive, self-motivated, and able to work independently as well as part of a team.
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